Connections through insight
I forge connections by respecting the lense through which my message will be experienced. You need to anticipate factors beyond broad-stroke demographics to be relevant. It’s not just the who and the what, but also the how and the where. Most important is why any of it matters to you.
High-performance marketing doesn’t happen inside the vacuum of a single skull. On my teams, we pool our knowledge, experience, and skills to find new insight and build meaningful connections that help people know how our product solves their needs.